Complete strategy on release of your film starting with the most important decision of fixing the release date, designing communication and strategy for marketing, planning the entire campaign calendar for you, which details the unveiling of teasers, posters, trailers and promos as well as the entire marketing campaign around the film across various media channels.
We strategize the communication, define our TG and work around managing the entire marketing strategy and execution for the film across media channels like television, radio, print, medianet, trade magazines, events, OOH and in theatres. We utilize our existing relationships and deals to negotiate the best deals on media buying to enable the producers to maximize the value of their marketing spends. Apart from the traditional marketing methods, we also provide innovative solutions for advertising and publicity using guerrilla marketing techniques.
We are exclusive marketing martners with a post production facility called Post House, located conveniently in the heart of the industry in Andheri West, Mumbai. Sprawling over 5000 sq feet, the facility is Dolby Atmos certified and fully equipped for Sound, DI, VFX, Editing and Animation. With best-in-class infrastructure and expert technicians from the industry, we have been managing the entire post-production for films of all scales.
In cases one would look at p&a funding, we can pitch it to investors and studios. This is, of course, dependent on the quality of the content and various other factors like the star cast, director etc. But if the film has potential, we can enable the film to see the light of the day.
Depending on the scale and reach of the film, we can plan the distribution for the film. from guiding you on how many screens should a film be released on, to defining the circles that should be prioritised, We manage the entire execution and logistics for distribution, both in India and overseas.
We enable rights syndication for all films so as to generate revenues beyond the box office collections. We can help you get good deals for music, satellite and digital rights.
Our sister concern, cineMArkets, is a specialized outfit that offers digital solutions to the entertainment industry. With a skilled team of mobile, digital and social media experts, designers and copywriters, cineMArkets has worked on the likes of Sultan and Fan for digital campaigns. Utilizing this expertise, we can easily manage the entire digital marketing campaigns for films, including trailer promotion, creative campaigns and digital media buying.